The association issues every two months a
newsletter, circulated to all its members,
with information on the activities of the
A.P.C.C. and national and international news
relevant to the sector.
It publishes every other month a magazine
entitled “SHOPPING - CENTROS COMERCIAIS EM
REVISTA”, circulated to numerous public
sector entities, national and foreign,
besides its members and the respective shop
Since 1996, it publishes a Directory of the
sector containing the characteristics and
information of all Shopping Centres
registered with the A.P.C.C.
On-line information about the Association
and the sector of Shopping Centres (www.apcc.pt).
Organizes conferences and seminars on
subjects relating to commerce in general and
to the industry of shopping centres in
particular, for the training of
professionals of the sector.
Arrange technical visits to shopping
centres, which, due to their characteristics
are of a special interest to its members.
Advanced Programme in Retail Space and
Shopping Centres Management (PAGECC), in
partnership with Universidade Católica
3) Relationship with institutions
The APCC is permanently in contact with the
Government to protect the interests of the
sector, co-operating in the preparation of
specific legislation, participating in
meetings and presenting documentation on the
position of the Association in respect of
specific matters, which may affect the
industry of shopping centres.
The A.P.C.C. makes specific studies of the
sector through Technical Committees
operating in the Marketing and Management,
Architecture and Urbanism, and Legal areas.
It maintains a permanently updated database
with information on the Shopping Centres
members of the Association.
5) Public Relations
The Association provides the press and
Government institutions with up to date
information on shopping centres and on their
business ventures, to promote the image of